Text on a black background reads 'INTERVIEWS MEDIA' in large blue font.

To empower media professionals, businesses, and consumers through resources, conversations, and community to bridge gaps in understanding around the media industry.

Tablet displaying a guide titled 'Media Toolkit 101' with icons representing media elements such as video, music, social media, email, and advertising. The guide is authored by Jessica Boyer, and the release date is November 27, 2024.
Display of marketing materials about media content and resources, including pages on press releases and photo tips, with a tablet showing a list of press release guidelines.
Media Toolkit 101
$25.00

The goal of this packet is to give you a guide -- a roadmap -- to accomplish the following:

  • Learn & understand the fundamentals of how to tell your story.

  • Feel empowered to use storytelling tools -- either DIY or through experts.

  • Visualize, build, and execute a strategic media plan.

This workbook includes 70+ pages of resources about the following topics:

  • What is Media

  • Media Literacy 101

  • Press Releases

  • Media Advisories

  • Photo Release & Filming Notice

  • Photo 101

  • Video 101

  • Content to Gather

  • Suggested Equipment

  • Use Your Phone

  • Your Website

  • Social Media

  • Email Newsletters

  • Media & Brand Kits

  • About Media Organizations

  • Costs of Media Production

  • Phases for Using the Tools

  • My Favorite Tools

  • Nonprofit & Small Business Resources

  • My Favorite Media Orgs.

  • QR Code

  • Bibliography

VISION

To empower individuals, businesses, and media professionals by fostering a transparent, informed, and engaged community around the multifaceted world of media. Through expert-led conversations, accessible resources, and impactful content, Interviews with the Media aims to bridge gaps in media understanding, amplify diverse voices, and promote a constructive dialogue that drives awareness, inclusivity, and positive transformation in how we interact with and interpret the media today.

MEDIA

me·di·a
/ˈmēdēə/

“The main means of mass communication (broadcasting, publishing, and the internet) regarded collectively.” - Oxford Languages

“The means of communication, as radio and television, newspapers, magazines, and the internet, that reach or influence people widely.” - Dictionary.com